My Site is Down! You There..Quick! What Do I Do?!

So, your business is churning along just fine, orders are coming in from the store, and all is great! Suddenly, you get a customer calling and telling you that “Hey, did you know your site is not working?” You feel like the rug has been pulled from under you! A very good portion of your sales comes from your online presence! So now you’re in a panic wondering what SHOULD you do NEXT? Well RDG has a few Tips here to to help keep what’s left of your hair intact!

Dont be This Guy…


Once the panic has subsided a bit, go to your own PC (or Laptop) to pull up your site. If nothing happens, or you get a 500 Error Message (Internal Server Error) you can do a couple of things first;

  • Try to a forced refresh of your browser window

    To do this, Press Control (or Command) key AND F5 key at the same time to clear the cached view of your site and make sure that you’re viewing a fresh page. If YOU’re seeing the page with no issues, there’s a possibility that it may be on the clients end (especially with their network connection)

  • Are YOU the only one affected?

    To be doubly sure, ask your friend to check Where’s It Up? or Down for Everyone or Just Me?, (Yes, these are REAL sites) they can help confirm whether your website is down just for you or for everyone.

If the page is not showing still, try kicking your pc, not really, but now it’s time to roll up your sleeves and get your hands dirty..well not literally, but pack a lunch because it may take a while to fix this using the next few steps.


If you’re a one-man (or woman) band that relies directly on your website for income, this is especially important

Usually most sites crash, or go down for a myriad of reasons, but here’s the top 5 reasons:

  • A programming error on the website (User Error)
  • A DNS problem, or an expired domain (Call your hosting provider ASAP)
  • A networking problem (Check Home Network First)
  • Something on the server has crashed (Again, check with your hosting provider)
  • The whole server has crashed (Yikes)

To see whether it’s a programming error, visit the website and check the status bar at the bottom of your browser. If it says “Done” or “Loaded,” rather than “Waiting…” or “Connecting…,” then the server and its software are performing correctly, but there is a programming error or mis-configuration.

Otherwise, you’ll need to run some commands to determine the cause. On a Mac with OS X or above, go to Applications → Utilities and run Terminal. On a PC with Windows, go to Start → All Programs → Accessories and choose “Command Prompt.” If you use Linux, you probably already know about the terminal; but just in case, on Ubuntu, it’s under Applications → Accessories.

The first command is ping, which sends a quick message to a server to check that it’s okay. Type the following, replacing the Web address with something meaningful to you, and press “Enter.” For all of the commands in this article, just type the stuff in the grey monospaced font. The preceding characters are the command prompt and are just there to let you know who and where you are.

If you still want to tackle this alone, take a read at Who’s Hosting This? detailed take on how to resolve a site crash.

3. Back In The (Digital) Saddle

If your site has been restored at this point. Its Time to start a disaster recovery plan (although a good designer/developer will already have one in place)

  • Know who your hosts are (and their limitations)

    Its important to make sure that you have the customer service AND technical service numbers handy for your site so you know who to call, when you need to.

  • Create Tech Speed Dial List

    Know the number to your Designer/or Developer for your site as they may have to step in to assist you at some point.

  • ID’s and Passwords are Key!

    Make sure that your ID’s/Passwords are up-to-date and you have access to most (if not all) aspects of your sites functions. Because the LAST thing you need is for your site to go down and you dont know HOW to access your back-end functions.

Download This FREE Survival Guide

Don’t say You weren’t warned!

At the end of the day, Website downtime can infuriate us. And according to some, downtime can do much worse. It can affect user confidence, loyalty and ultimately eat into your bottom line.

At Reed Design Group, we include a great backup application system for ALL WordPress sites we design.

We also offer a comprehensive services that make sure your site is humming along and making YOU money!

Find out more about our RDG Maintenance Plans today!

This Free guide, provided by KissMetrics gives you a great starting road map to protect your site from potentially HUGE losses.

At Reed Design Group, we take the time to listen to your needs and establish an effective design/marketing strategy that helps your business grow!

The REAL Value of a Good Web Design(er)

A website, combined with a planned internet and social media marketing strategy, allows you to make regular contact with existing clients (Pareto’s Principle says that 80% of our income comes from 20% of our clients so it makes a great deal of sense to keep in contact with them) as well as to market to new clients. And it’s far more efficient and effective than the usual hit-and-run cycle that is usually followed.

A well executed site can bring great value to the business when all three things happen:

  1. The site itself provides useful and pertinent information to the customer without them losing interest.

  2. The designer helps the client with a marketing strategy, or at the very least help get them in touch with a reputable Marketing/SEO team.

  3. As a major part of the business sales funnel,  the Site helps prospects convert to sales or service requests.

When these elements come together, you, as the client will feel great about your design investment in that it has just paid for itself in increased visitor traffic and conversion rates!

Bottom Line:

When these elements come together, you, as the client will feel great about your design investment in that it has just paid for itself in increased visitor traffic and conversion rates!

 Contact Reed Design Group today to find out how we can be a value-add partner to your team!


See Also:  10 Mind Blowing WordPress Statistics
By | 2017-03-23T00:04:57+00:00 May 25th, 2016|How To|0 Comments

About the Author:

Reed Design Group based in Ft. Worth TX, has a strong presence in the web development arena. We provide professional website design services along with creative, results-driven online marketing.

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